Magento Ecommerce Modernization for PrintSafari

PrintSafari had selected Magento (now Adobe Commerce) as the platform for its ecommerce operation, but the existing website needed a thorough review. Several functions were slow, and the architecture had to remain stable as traffic, content, and catalog complexity increased.

The store offered a large range of highly configurable print products. As the assortment expanded, the growing number of product variants made pages, pricing, inventory, and catalog maintenance increasingly difficult to manage. Content also needed a clearer structure across category and product detail pages.

SaM Solutions assembled a six-person team comprising a project manager, a UI/UX designer, two Magento developers, a DevOps engineer, and a QA specialist. The three-month project progressed from business discovery through Magento development, web engineering, testing, onboarding, and release.

Technical assessment and code refactoring

The developers reviewed the existing implementation against Magento coding standards and refactored the affected areas. The cleaner, more consistent codebase supported subsequent improvements in UX, performance, and administration.

Catalog structure and cross-device experience

SaM Solutions reorganized content across category and product detail pages, revised menu tabs, and enriched pages with clearer descriptions. The team also adapted the storefront for desktop and mobile devices, providing customers with a more structured path through PrintSafari’s extensive catalog.

Product configuration and Magento customization

The team extensively customized Magento to support the numerous options available for individual print products. Customers could configure attributes such as size, quantity, turnaround time, paper, color, and other production parameters directly on the product page. This preserved a broad range of choices while keeping the ordering process manageable.

Performance and stability optimization

SaM Solutions optimized the slow functions identified during the assessment and disabled default Magento features that PrintSafari did not need. Reducing this overhead helped keep the store responsive and stable as traffic, catalog size, and the number of printing options increased.

Automated inventory management

As PrintSafari’s assortment expanded, managing its inventory and printing options manually became increasingly difficult. SaM Solutions implemented an automated inventory management solution designed to accommodate a broader product range. The solution also supported PrintSafari’s plans to offer competitively priced options for mid-sized orders.

Product and pricing administration

The team simplified the product structure and related administration, enabling more efficient price updates across numerous product-option combinations. This helped PrintSafari respond faster to changes in production and purchasing costs.

PrintSafari expanded its product lines without compromising website performance. The updated store provided a more organized catalog, richer product pages, and a clearer product-configuration flow on desktop and mobile devices.

Behind the storefront, automated inventory management and simpler pricing administration made it easier to maintain a broader assortment. The code refactoring and performance work also gave PrintSafari a more stable Magento foundation as traffic and product complexity increased.

PrintSafari reported a clear improvement in the overall customer experience following the modernization.