About the Author - Ilya Gurkov

As a seasoned ecommerce and digital transformation expert, Ilya leads US and European digitization programs, accelerates omnichannel growth, and builds scalable digital ecosystems. He partners with C-level leaders to align brand, data, and technology, delivering measurable uplift in conversion and customer lifetime value. His work spans marketplace expansion, composable architectures, and AI-driven personalization, turning complex roadmaps into repeatable, scalable playbooks.