SAP Customer Experience (CX) Integration

SAP Customer Experience (CX) Integration

Disconnected systems make it difficult to maintain accurate customer data, coordinate departments, and provide consistent experiences across digital channels. Professional SAP CX integration brings customer-facing applications and core business systems together in one connected environment.

SaM Solutions designs and implements secure interfaces between SAP Customer Experience solutions, SAP S/4HANA, ERP, CRM, PIM, DAM, OMS, payment, logistics, and third-party applications. We help companies replace fragmented data exchange with reliable processes that support both current business requirements and future growth.

40+

go-live projects

10+

years SAP expertise

30+

years IT experience

30+

certified specialists

80+

qualified experts

SAP Silver Partner
Need a trusted expert for your SAP CX solutions?
Dmitry Babichev
Dmitry Babichev
Head of SAP CX Delivery

Our team

Meet the people behind our work. Our international team combines deep expertise, fresh perspectives, and a shared commitment to helping clients grow and turning ambitious ideas into practical solutions.

Our team

Advantages of seamless SAP CX integration

Consistent customer information

Real-time synchronization keeps customer profiles, products, prices, stock levels, orders, and interaction histories aligned across connected applications. Employees and customers receive reliable information regardless of the channel they use.

More efficient processes

Business automation reduces repetitive data entry, manual transfers, and time-consuming approvals. Teams spend less time correcting inconsistencies and more time on customer-facing and revenue-generating activities.

Connected business applications

Reliable connectivity enables SAP solutions and external applications to exchange information through clearly defined interfaces. This helps eliminate isolated data environments and unnecessary technical dependencies.

Coordinated customer journeys

Integrated workflows support uninterrupted processes from initial contact and product discovery to purchase, fulfillment, support, and retention. Tasks can move automatically between departments without losing context.

More relevant experiences

Centralized information enables meaningful personalization of content, recommendations, offers, and communication according to customer behavior, preferences, account history, and current journey stage.

Long-term flexibility

A modular architecture provides the scalability required to accommodate additional markets, brands, channels, users, transaction volumes, and applications without repeatedly rebuilding the entire solution.

Our SAP CX integration services

SAP Commerce Cloud Consulting

Our consultants assess your system landscape, data sources, interfaces, and business processes. They identify technical dependencies and prepare an implementation roadmap aligned with your operational priorities.

SAP Commerce Cloud integration
SAP Commerce Cloud integration

We connect SAP Commerce Cloud with ERP, PIM, payment, logistics, and marketplace systems. We also integrate the SAP Auction Module and SAP Import and Export Module for bidding and structured data exchange.

SAP Sales Cloud integration
SAP Sales Cloud integration

We integrate sales functionality with customer records, product catalogs, quotations, contracts, order histories, and back-office applications, giving commercial teams access to the information needed throughout the customer lifecycle.

SAP Marketing Solutions integration
SAP Marketing Solutions integration

Our specialists connect marketing capabilities with customer data, campaign tools, consent management, segmentation, and digital channels, helping businesses coordinate communication and measure engagement more accurately.

SAP Customer Support integration
SAP Customer Support integration

We connect service capabilities with orders, warranties, installed products, customer profiles, ticketing solutions, and knowledge bases so employees can resolve requests with complete contextual information.

Data analytics

We consolidate operational and customer information for dashboards, reports, forecasting, and analytics, helping decision-makers evaluate performance across channels and departments.

API and interface development

Our engineers design APIs, connectors, event-based exchanges, and custom interfaces for cloud and on-premises applications. We also modernize outdated point-to-point connections and reduce unnecessary coupling.

Integration layer implementation
Integration layer implementation

Where direct interfaces are unsuitable, we implement and configure middleware to route messages, transform formats, manage errors, and coordinate communication between multiple applications.

Audit and modernization
Audit and modernization

We review existing connections for reliability, security, maintainability, performance, and upgrade readiness. Based on the findings, we repair, replace, or redesign components that create technical risk.

Our SAP CX integration process

Standards we follow

Meeting the rigorous requirements set by SAP, such as code guidelines and continuous certifications, we also earn the trust of our clients by upholding the standards of the following international organizations:

Technologies

Programming languages and frameworks

Java, Spring Core, Spring MVC, Spring Integration, Spring Security, Node.js, Angular, Spartacus, Vue.js, jQuery.

SAP solutions
Integration technologies
Connected enterprise systems
Cloud and deployment
Testing and quality assurance
Monitoring and optimization

Cooperation models

Looking for a reliable SAP CX partner?
Slaven Mavrovic
Slaven Mavrovic
Global Head of SAP CX Program

Why choose SaM Solutions?

Extensive SAP experience

Our team provides consulting, implementation, customization, migration, integration, and the ongoing operations of enterprise-level SAP solutions.

End-to-end CX expertise

We consider the complete customer journey rather than treating each component as an isolated application. This allows us to create coherent processes across customer acquisition, purchasing, account management, and after-sales support.

Upgrade-ready architecture

We favor documented APIs, extension points, loosely coupled components, and side-by-side extensions. This reduces the impact of future platform updates and simplifies long-term maintenance.

Strong technical capabilities

Our teams understand complex enterprise environments and can connect legacy applications, modern cloud services, SAP products, and custom software within one dependable ecosystem.

Full-cycle delivery

SaM Solutions supports the complete solution lifecycle, from initial assessment and architecture to implementation, deployment, monitoring, and continuous improvement.

Flexible collaboration

We adapt the team structure, delivery approach, and level of responsibility to your internal resources, project deadlines, and business objectives.

Our clients say

FAQ

Is it possible to customize SAP CX integration services for my business case?

Sure. Architecture, interfaces, data mapping, business rules, and implementation strategy can be made according to your business processes and IT environment. Both standard solutions and custom or vertical applications will be connected, considering your security, performance, and governance constraints.

How long does an SAP CX integration project usually take?
How much does SAP CX integration cost?

Contact us

Prefer a more personal approach? Email us — we’ll get back to you shortly. Share your ideas or requirements, and we’ll help you refine them.

What happens next?
1

Shortly after receiving your request, one of our experts will contact you to discuss and clarify your business needs.

2

If needed, we’ll sign an NDA to ensure maximum confidentiality.

3

Your dedicated Account Manager will prepare a detailed project proposal, which may cover cost estimates, timelines, team CVs, and other relevant details.

4

Once approved, your project team can begin work within ten business days.